CONTENT CREATION + SOCIAL PROMOTION + INSTAGRAM MANAGMENT | COMMISSIONED
Soulstice is an apparel brand that was created for the purpose of saving acres of rainforest. As they have grown, their need for more specialized content was greatening.
When creating the content for the Soulstice brand identity revolves around earth conservation, we wanted to emulate these same vibes with the overall look. We wanted to create a look that was easy to piece together when building out the monthly content calendar. Creating a look that is mindless to curate is a huge advantage so that it is fool proof which in turn allows for a feed that is cohesive no matter who is curating it.
So when creating the preset for the brand we had a few goals in mind,